@innogames kicks off #TVCampaign for #TribalWars2 #MMO #F2P via @cosmocover
Hamburg, October 8, 2014
InnoGames kicks off TV Campaign for Tribal Wars 2
Today, online games developer InnoGames started its International TV campaign for its latest strategy title Tribal Wars 2. The 30-second TV spot takes viewers into the midst of a battle-worn medieval world. Interested Tribal Wars 2 fans can also watch the spot on the game’s official YouTube-channel.
With the start of the TV spot, InnoGames brings Tribal Wars 2 to the next stage of its commercial launch. The game is currently still in Open Beta, but the game world already inhabits over half a million registered users. For the high-quality spot, InnoGames was supported by experienced partners: Animations were done by the Dresden-based studio pixable, the spots’ music was composed by Knights of Soundtrack, while the US media company Discovery provided the voiceover.
The spots’ focus on medieval warfare displays the games’ use of hardcore-PVP elements: Tribal Wars 2, players find themselves as the leader of a small village in the midst of a medieval world. Tasked with growing and expanding their empire within a war-torn landscape, they have to fight in order to survive. The MMO’s focus is real-time, strategic battles with and against other players. The game is designed as a cross-platform game for browser and mobile to enable players to use the same account for web, iOS and android while still experiencing the same game world, with the same rivals and allies. During the beta period, the game will only be available for browser. The launch of the mobile apps is planned for the end of the year.
With about 130 million registered players, InnoGames is one of the world’s leading developers and providers of online games. Currently, the Hamburg-based company employs 350 professionals from 25 nations. InnoGames has scored major success with games such as Tribal Wars, Grepolis and Forge of Empires.