Wolverhampton, UK and California, USA, June 15, 2021 – Wow! Stuff’s innovative collectable WOW! PODS, dubbed the collectible for fans of character brands, has added Mediatonic’s Fall Guys: Ultimate Knockout to its roster of tier 1 brands.
The breakout gaming hit of 2020, Fall Guys quickly established itself as one of the most joyful multiplayer games available. Players tumble over bizarre obstacles, shove through unruly competitors, and overcome the laws of physics to avoid elimination in their quest for the crown.
Now, Fall Guys’ brightly coloured beans are stumbling into the spotlight as main characters of the new WOW! PODS FALL GUYS collectibles range. The products will feature the unique Wow! Stuff patent applied for Swipe to Light function which reveals mystery icons under the UV light.
Wow! Stuff’s Co-founder and Head of Licensing Kenny McAndrew commented, “Fall Guys is a phenomenal hit and the characters are loved by thousands of players around the world. Fall Guys fits perfectly within our ethos of ensuring WOW! PODS meets the fandom thirst from fans of character brands.”
Fée Heyer, Devolver Digital’s Head of Global Licensing is excited to announce the signing saying, “We are careful in our selection of licensees and want the finest innovation that truly fulfills the wishes of our Fall Guys fans. We have seen how successfully WOW! PODS has re-invented and re-invigorated the collectables market with its unique set of cool features, and we’re so excited for Fall Guys fans to see their favourites realised in real life with this special range of collectables.”
WOW! PODS FALL GUYS will be available across leading retailers in the UK, Europe and North America from September 1st. SRP $/£/€14.99.
About Wow! Stuff
Wow! Stuff positions itself within the toy market as ‘Great Brands Brought to Life!’, reflecting its tier 1 licensed brand portfolio brought to life with product innovation. Wow! Stuff’s stated mission is ‘to work until our brains hurt to deliver toys and pop-culture gifts that are really INNOVATIVE, ON BRAND, IN UNIVERSE, ALWAYS!’. Offices are located in Los Angeles, USA, Hong Kong and Wolverhampton, UK. Wow! Stuff has won multiple awards and global recognition for its unique tech-toys and world first inventions, is a 3 times TOTY (Toy Of The Year) award nominee and winner of the Innovation award at the 2020 TOTY’s. For more information see www.wowstuff.com
Mediatonic is a games developer with over 300 devs across London, Brighton, Madrid and Leamington Spa and is a proud member of the Epic Games family. Best known for Fall Guys: Ultimate Knockout, we delight in connecting people through joyful, original game experiences which are open to everyone.
About Devolver Digital
Purveyors of fine digital entertainment wares from independent artists worldwide. Owned and operated by a team that replies to internal email threads with a non-stop deluge of hilarious gifs and passive aggressive shots at one another. A collection of individuals who work with independent developers from all over the world to produce and promote some of the most original, eccentric, and beloved games of the past decade. https://devolverdigital.com/