
Sonic x Olympic collection celebrates OLYMPIC DAY AND Sonic the Hedgehogâs 35th anniversary
The International Olympic Committee (IOC) and SEGA have unveiled their first co-branded merchandise collection, bringing together the two symbols of movement, perseverance and excellence for a special-edition collection, launched in honour of Olympic Day and Sonic the Hedgehogâs 35th anniversary on 23 June.Â
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June 24 · 2026
















